Jane Ekholm

Jane Ekholm is a passionate advocate for women in small business and a dedicated Virtual Assistant, mentor, and community builder. With over 30 years of experience in business administration, event management, and creative small business, Jane brings a deeply personal and empowering approach to helping women-led businesses streamline their operations, elevate their brands, and grow with purpose.

Since founding her Virtual Assistant business, The Jane Edit, in 2016, Jane has made a conscious decision to work exclusively with women - a choice that reflects her deep commitment to creating safe, supportive, and empowering spaces for female business owners. Her services - ranging from business administration, web design, marketing, event management to graphic design - are tailored to meet the unique needs of each client. Her goal is to provide seamless, high-quality support so women in business can focus on what they do best to succeed.

Beyond client work, Jane is committed to empowering other Virtual Assistants. As a qualified counsellor and experienced mentor, she helps women in the VA industry build confidence, develop essential skills, and cultivate the mindset needed for sustainable success. Jane is known for her warm, relatable approach and her unwavering belief in community over competition.

As co-founder of Newcastle Virtual Assistants, Jane has been instrumental in growing a vibrant and inclusive network of over 270 Virtual Assistants. Her focus is on fostering connection, collaboration, and collective growth for women navigating the complexities of running a remote business. Her leadership continues to bridge the gap between talented Virtual Assistants and the businesses that need them.

Through her mentoring, client support, advocacy and initiatives for connection, Jane continues to make a lasting impact on small businesses and Virtual Assistants alike. Her mission is to empower others to thrive in the ever-evolving digital landscape with confidence and purpose.

How to connect with Jane:

Website | Facebook | Instagram | LinkedIn

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Ellie Hartley